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Streetsmart 2014: We raised $120,263

06 Sep 2014 | Adam

On 8th August this year Cup From Above joined in, for the 3rd year now, fundraising for Streetsmart.  $1 from each coffee sold on the day went to Streetsmart to fund grassroots projects helping homeless people throughout Australia.

Here is an excerpt from their website about the fundraiser…

What an amazing day the August 8th turned out to be. Across Australia, coffee heads came together to fundraise for their local communities with 410 cafes, 18 coffee roasters and thousands of coffee drinkers working together to raise a record breaking $120,263 (up from $83,950 in 2013 ) to fund local grassroots homeless projects. For every coffee sold on the day, cafes donated $1 and coffee roasters helped out supplying beans. It all came together for 2014 with terrific support from our main sponsor Vitasoy, our media supporters including Broadsheet, Beanscene, GRAM, YELP, Beanhunter, The Weekend Edition, and with a great new logo and collateral produced by Clear Design and PR support from Stellar Concepts.

Adam Robinson CEO of StreetSmart Australia said “We can’t thank the cafés, roasters, supporters and sponsors enough for making CaféSmart such a great annual event, and a fundraising success. Having over 400 small businesses involved during National Homeless Persons Week, creating a huge buzz on social media, and getting involved and fundraising was great to see. Yet again the hospitality sector, and in particular the coffee industry, has shown just how generous and community minded they are.”

100% of the tally will now go back to the community to fund smaller charities and organizations who often don’t have the resources to fundraise themselves. StreetSmart will now distribute the funds raised locally, to provide emergency aid including food and shelter, as well as projects that promote social inclusion, empowerment and sustainable change for some of our most disadvantaged neighbours.

 

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